Covenant Ballet Artistic Director, Marla Hirokawa joins videographer Nel Shelby to answer a few questions about the making of their promotional video. so studio owners can see how to make this kind of video work for their business.
When your office runs smoothly, your dance studio is poised for success and growth. But because demands on your time and attention are already intense, it is key to hire staff who are effective and efficient. Suzanne Gerety’s tips help you find and hire the ideal office staff so you can focus on what you do best.
All dance studios have drama but the heightened intensity of competition can create difficult moments for studio owners. There are silver linings for your business, though, when you use these moments to grow, strengthen, and make changes. Suzanne Gerety shares how negatives can sometimes be a positive for your dance studio.
How do you turn followers into fans? What does it take to be a leader that inspires action or influences behavior? How do you build a customer base or group that is loyal and enthusiastic? How do you make the right decisions or choose next-steps for your organization or business? How will you know when things go off the rails? The answer, according to Simon Sinek, keynote speaker for the Dance/USA conference 2012, is to Start With Why.
Tired of the noise coming from your dance studio lobby or viewing area disrupting your classes? You’re not alone! Ranging from traditional to creative, here are suggestions for keeping parents, students, siblings – did I say parents? – occupied or motivated to stay quiet. Try them out and see what works for you.
Are you feeling torn or unsure of how to balance what’s fresh and trendy with what’s tried and true? You aren’t alone. And that goes for both the artistic and business sides of studio ownership! Armed with two timely lessons and whole lot of links, Suzanne Gerety, offers guidance and reassurance. Give us YOUR take, and you could walk away with a year’s membership to DanceStudioOwner.com.
There are dance studio owners mad and concerned about how Lifetime’s reality show, Dance Moms, is affecting their business. They want to boycott it, voice their outcry. But are there other ways to battle this kind of negativity? Learn why the stuff that ‘makes us look bad’ as an industry can actually be good for business and how to turn negativity into opportunity.